July 14, 2021
Elm Street Technology Acquires Canadian Technology and Marketing Services Companies to Expand North American Operations
DALLAS and TORONTO, July 13, 2021 /PRNewswire/ -- Elm Street Technology, LLC ("Elm Street Technology"), a leading provider of residential real estate technology and marketing solutions, today announced the acquisitions of Morris Real Estate Marketing Group ("Morris Marketing"), and IXACT Contact Solutions ("IXACT"), specialists in marketing solutions and repeat and referral lead generation conversion technology across the Canadian real estate sector. Both the acquisitions of Morris Marketing and IXACT complements and expands Elm Street's Elevate platform, which provides an end-to-end suite of real estate technology and marketing services. "Morris Marketing is an established company with a strong reputation and substantial client-base in the Canadian market, which was clearly very attractive to us," said Prem Luthra, President and CEO of Elm Street Technology. "Combine that with the outstanding IXACT product offering and its placement within the Elm Street Technology product suite, we couldn't be more excited to see the future impact of our combined initiatives."